Marketing and Sales Master Program

Become a Master in Sales and Marketing by specializing in all major aspects such as marketing strategy, digital marketing, corporate sales and tools taught by industry experts.

  • 623 learners from 18+ countries
  • Delivered in association with SMstudy
Career assist

7 Courses

Certifications included

250+ hours

Online videos

150 hours

Instructor led classes

3 projects

Hands on projects

EMI options

No cost EMI

Program Skills

Skills you will gain

SEO SEM Social Media and Content Marketing Branding

Marketing Analytics Pricing Strategies Marketing Mix Product Strategies

Data Collection Analytics Data Analysis Data Visualization

Marketing Analytics Marketing Performance Marketing Channel Marketing Strategy

Marketing Research Negotiation Affiliate marketing

Who should take this program?

Freshers, Traditional Marketers, Entrepreneurs, Brand and Communication Managers, Sales Professionals

Program eligibility

There are no prerequisites for this program. A Bachelor Degree or an equivalent is recommended.

Career outcomes

Seek leadership positions in Marketing and Sales. You’ll be able to plan, manage and scale end to end Marketing and Sales for any industry while optimizing cost.

57%

Have seen growth to leadership roles after completing this program.

36%

Got a pay increase or promotion.

About Marketing and Sales Master Program

This program is integrated with all aspects of marketing and sales to provide a detailed knowledge in managing organizational revenue and branding. The program helps understand the entire business ecosystem and aimed at creating leaders to oversee all marketing and sales functions in a business or organization by developing sales objectives, marketing policies, and customer relations programs.

Syllabus

Best-in-class content by leading faculty and industry leaders in the form of videos, cases and projects

DOWNLOAD SYLLABUS

Marketing and Sales Platforms and Tools

How the Program Works

Take Courses

Certprime master program is a series of courses that helps you master a skill. To begin, enroll in the program directly, or review its courses and choose the one you'd like to start with. When you subscribe to a program, you’re automatically enrolled to all courses under the program. It’s okay to complete just one course — you can pause your learning or resume your learning at any time. Visit your learner dashboard to track your course enrollments and your progress.

Hands-on Project

Every program includes a hands-on project. You'll need to successfully finish the project(s) to complete the program and earn your certificate. If the program includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.

Earn a Certificate

When you finish every course and complete the hands-on project, you'll earn a Certprime Master Program Certificate that you can share with prospective employers and your professional network.

There are 7 Courses in this Program

Course

1

Certified Marketing Strategy Expert

Certified Marketing Strategy Experts facilitate well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. Certified Marketing Strategy Experts are able to define a product's or brand's unique value proposition, target markets and strategies to connect with defined audiences. Experts are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.

Course

2

Certified Digital Marketing Expert

Certified Digital Marketing Experts are experienced in facilitating well-planned digital marketing strategies to meet the targets set by the Corporate Marketing Strategy. Given the nature of the constantly evolving online world - with new channels developing with greater frequency, and audiences exploring new sources of online content- Digital Marketing is one of the most crucial aspects of sales and marketing. Certified Digital Marketing Experts are able to define all marketing activities that use electronic devices connected to the internet to engage with customers. Experts will also be able to plan, develop and optimize available digital marketing channels to achieve the objectives defined for a product.Successful candidates will be awarded the Marketing Strategy Expert certification after passing the exam.

Course

3

Certified Marketing Research Expert

Certified Marketing Research Experts are experienced in facilitating appropriate assessment tools to measure factors that help drive better corporate decision making and in turn more decisive marketing actions. Certified Marketing Research Experts execute processes associated with planning and conducting a marketing research project. Processes include understanding the research problem; selecting a suitable research design; collecting, processing, analyzing and interpreting data; and presenting the results to the key decision makers.

Course

4

Certified Corporate Sales Expert

Certified Corporate Sales Experts provide guidance on activities related to building strong business relationships; successfully work with other businesses to help them see the value in the company’s products and services; understand procurement management; conduct effective negotiations with other organizations; and oversee lead generation, qualification, follow-up, account management and other related activities.

Course

5

Strategic Sales Management

Search Marketing is the overall method of driving traffic to a company’s website through the use of search engines, including both organic search engine optimization and paid search strategies. SMstudy® certified Search Marketing Professionals effectively manage the company's rankings in paid and organic listings on search engine result pages, achieve the marketing objectives and monitor the key metrics. Successful candidates will be awarded the SMstudy® Certified Search Marketing Professional certification by SMstudy® after passing the exam.

Course

6

Certified Affiliate Marketing Professional

Affiliate marketing is performance-based marketing that rewards customers or partners (affiliates) for designated actions that help market the brand. Certified Affiliate Marketing Professionals help companies gain a wider reach for their products or services, which leads to a stronger company image or brand name.

Course

7

Negotiation Professional

Certified Negotiation Professional (NCN-P) certification course is tailored to help anyone interested to know about all the processes—Inputs, Tools and Outputs, related to single-issue negotiation. The purpose of the Certified Negotiation Professional exam is to confirm that you have gained a thorough understanding of single-issue negotiation.

Certificate of Completion

Program Fee

You can choose one or more than one specialisation based on your interest.

Key Highlights
Industry recognized certificate
  • Earn a Certificate upon completion
100% online courses
  • Start instantly and learn at your own schedule.
Flexible Schedule
  • Set and maintain flexible deadlines.
No cost EMI option
  • Flexible payment options
Hands on experience
  • Case studies and live projects
Career guidance
  • Career counselling and job guidance
Program Fee

Frequently Asked Questions

This program is self-contained. No additional resources are needed.

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